MARKETING MANAGEMENT (Record no. 5972)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00430nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230605120326.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230605b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8120320832 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KAT |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| Remainder of title | General management |
| Statement of responsibility, etc | by Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1rd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Year of publication | 2004 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | General management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| -- | PRENTICE HALL OF INDIA PRIVATE LIMITED |
| Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| KARIMGANJ COLLEGE LIBRARY | KARIMGANJ COLLEGE LIBRARY | COMMERCE | 05/06/2023 | 375.00 | 658 KOL | 30897 | Books |